Tag: trend

How does gamification in marketing work? ✍️ Word Count — 1,000+ Graphics Alternate Titles What is gamification marketing? When games come to mind, the stereotypical image of a teenage boy hunched in his room playing video games pops up for most of us. But with the rise of gamification marketing campaigns in the recent years,…

How Grab drew 100,000 players outdoors to plant virtual seeds and take Grab rides Graphics A simple, addictive cycle of planting seeds → evolving them → receiving points → taking rides → (repeat) TLDR Key Statistics Our Client 💡 Grab is Southeast Asia’s leading superapp, providing everyday services like deliveries, mobility, financial services, and more.…

How PastaMania and LiHo generated over S$1,000,000 additional revenue from a cash hunt TLDR (Graphic) Featured Statistics (Graphic) Our Clients 💡 Overseas-Chinese Banking Corporation (OCBC Bank) is a Singapore multinational banking and financial services corporation. 💡 Commonwealth Capital is a Singapore-based investment company with a F&B portfolio, including restaurant and bakery chains PastaMania and Kraftwich.…