Tag: trend

  • How Grab drew 100,000 players outdoors to plant virtual seeds and take Grab rides

    How Grab drew 100,000 players outdoors to plant virtual seeds and take Grab rides

    Graphics A simple, addictive cycle of planting seeds β†’ evolving them β†’ receiving points β†’ taking rides β†’ (repeat) TLDR Key Statistics Our Client πŸ’‘ Grab is Southeast Asia’s leading superapp, providing everyday services like deliveries, mobility, financial services, and more. Grab’s Challenge πŸ’‘ How could Grab incentivise users to go out and take more…

  • How PastaMania and LiHo generated over S$1,000,000 additional revenue from a cash hunt

    How PastaMania and LiHo generated over S$1,000,000 additional revenue from a cash hunt

    TLDR (Graphic) Featured Statistics (Graphic) Our Clients πŸ’‘ Overseas-Chinese Banking Corporation (OCBC Bank) is a Singapore multinational banking and financial services corporation. πŸ’‘ Commonwealth Capital is a Singapore-based investment company with a F&B portfolio, including restaurant and bakery chains PastaMania and Kraftwich. πŸ’‘ Royal T Group is the parent company behind F&B brands in Singapore…